STUDYMOVE

Education Marketing Consultants

Studymove participation at AIEC 2014

 

We are ready to see you all next week at AIEC in beautiful Brisbane!

 

As you know the theme for this conference is “Inventing the Future” and we are thrilled to share with you our views on two exciting topics: social media and business intelligence.

 

1

On Wednesday, we are going to tackle the interesting topic of How to embrace the challenging world of social media?  

This presentation will analyse the execution of social media strategies for international recruitment and student mobility programs. It will also review the five main steps that institutions should follow to execute a successful social media strategy.

It’s an exciting presentation that will bring some interesting ideas to take advantage of the interesting world of social media!

 

BUSINESS INTELLIGENCE

2

On Thursdaywe join Liz Griffith, Associate Director, International Marketing and Recruitment, Australian Catholic University to present an interesting case study on how Australian Catholic University (ACU) is making use of a series of Marketing Intelligence Reports developed by Studymove to support their marketing and recruitment strategies.

 

This is an interesting session for everyone that loves numbers and also for managers looking to build a culture of data-driven marketing within their international office.

 

SOCIAL MEDIA

3

Also on Thursday, you will be able to see some interesting results of  a large benchmarking exercise that we developed with the Committee on Institutional Cooperation (CIC) which consists of The Big 10 group of universities in the U.S. MidWest. This a comprehensive mobility benchmark addressing several emerging areas not reported in existing U.S. reports. 

 

You can see all the details of this session in this link: http://www.xcdsystem.com/aiec/abstract/abstractforms/screen_view_abstract_public.cfm?ID=18091

 

It will be great to see you soon!

 

 
 

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